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public process
January 24, 2013 | 12:01 am

Public Process and the Perils of Dismissive Engagement

“What would you like to see here?”

And there it is. Perhaps the most inane question ever posed in the course of a public design process. And posed it is, constantly.

“We’re doing a master plan for downtown. What would you like to see here?”

It’s crazy. In one sweeping question, practitioners not only set the stage for unmet expectations, they devalue the art and craft of urban design at the same time.

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Category Back of the Envelope, Community Development, Planning and Design, Public Engagement14 CommentsTags engagement, iPhone, master planning, public process, Scott Doyon, Steve Jobs
May 17, 2012 | 12:01 am

Snagging Gen-Y: Do Facebook ads work in public engagement?

Having worked in communities big and small across the continent, we’ve had ample opportunity to test ideas and find approaches that work best. Urban design details. Outreach tactics. Implementation tricks. Many of these lessons are transferable, which is why we’ve created “Back of the Envelope,” a weekly feature where we jot ’em down for your consideration.

For those looking to expand public engagement and collaborative process at the community level, this week presents a curious convergence of news and ideas. Setting the stage was CNU20’s “Charrettes and the Next Generation of Public Involvement,” an afternoon breakout session exploring a fairly provocative (for New Urbanists) question: In this era of limited resources, is the traditional charrette still a viable model of engagement and collaborative design and, if not, can it be retooled for relevance?

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Category Back of the Envelope, Public Engagement, Sales and Marketing4 CommentsTags Andres Duany, charrette, CNU 20, Eliza Harris, Facebook ads, Generation Y, Gianni Longo, Millennials, Public Engagement, public process, Scott Doyon, Tactical Urbanism
March 22, 2012 | 12:01 am

Public Process: Don’t botch your online engagement

Having worked in communities big and small across the continent, we’ve had ample opportunity to test ideas and find approaches that work best. Urban design details. Outreach tactics. Implementation tricks. Many of these lessons are transferable, which is why we’ve created “Back of the Envelope,” a weekly feature where we jot ’em down for your consideration.

If you’re a city or town, it’s a fair bet you’ve long since accepted the internet. People meet, pay bills, go shopping, research causes and self-diagnose illness online, and they expect to engage government in similarly convenient ways. You’re fine with that. In turn, you’ve responded with all the things they’ve clamored for: municipal websites, email updates, tools for paying fines electronically, and more.

Now you’re all caught up with their expectations. Or at least you were, until Web 2.0, the social web, came along. Now there’s new benchmarks and, once again, your constituents expect you to get on board.

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Category Back of the Envelope, Public Engagement3 CommentsTags online engagement, Public Engagement, public process, Scott Doyon
February 23, 2012 | 12:01 am

The goal is not engagement. It’s disengagement.

Having worked in communities big and small across the continent, we’ve had ample opportunity to test ideas and find approaches that work best. Urban design details. Outreach tactics. Implementation tricks. Many of these lessons are transferable, which is why we’ve created “Back of the Envelope,” a weekly feature where we jot ’em down for your consideration.

What counts as a win in public engagement?

It’s not uncommon for municipalities — and consultants — to “score” engagement as though it were a contest. The most points win. And you accumulate points by counting how many: How many notices issued and media employed. How many seats filled. How many ideas collected. How many tweets or page views. The bigger the numbers, the more successful the effort.

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Category Back of the Envelope, Public Engagement6 CommentsTags Ben Brown, community outreach, engagement, engagement tactics, public process, Scott Doyon
January 20, 2012 | 12:16 pm

Politics & Public Process: The Half-Life of Anger

Maybe it’s like the argument that given enough time, a chimp with a keyboard would eventually hammer out Hamlet, but I’m thinking the messy GOP presidential campaign is inching its way towards clarity.

Not that the process will produce outcomes extreme partisans will like. Disappointment is often the byproduct of a clarifying experience, especially if success is measured by outcomes perfectly in sync with the purest of visions. In that sense, the Republican ordeal might have something to teach us about public processes in the communities and regions in which we work.

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Category Public Engagement, Public Policy1 CommentTags Ben Brown, Public Engagement, public process

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